Looking into getting your restaurant up and running? Want to be sure that you are able to give your customers an experience that they will feel great about and remember the next time when they’re looking for somewhere to go? If so, you’ll want to be sure that you’re thinking about the overall atmosphere that you want your restaurant to have.
Ultimately, there are a lot of different approaches that you can take that will help you to connect with your customers. One option is to focus on is appealing to your future customers’ memories. Here’s one great example of that from a restaurant in California:
The oceanfront restaurant’s design is reminiscent of the luxury ocean liners of the 1920s, featuring mahogany furniture, a curved bar, hardwood floors, and windows with propeller-like features.
“The Shangri-La streamline modern architecture played a large part in informing our design direction for the restaurants and bars,” says George Kelly, president of Kelly Architects. “We brought back to life the glamor of travel and elegant dining. Strong horizontal banding and natural materials gave us a very modern feel while still holding on the streamline modern character. The interior design uses subtle modern patterns in the furniture; the flooring and wood paneling were drawn from French designer Jean Michel Frank. His minimalist and sumptuous work also inspired the large curving reception desk.”
You may not be thinking about serious design elements or bringing someone on board who can help you to re-create an experience from days gone by - and it may not even be a great idea for the restaurant that you are planning. However, it’s still important to think about your restaurant furniture in terms of what you can create for your customers that takes advantage of a fond memory or thoughts associated with a type of space.
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